First of all make sure to download your Persona Archetypes and the Teams Tasks Module 2: Find Your Tribe Worksheet.
Why is this exercise so important?
When you understand the needs, goals, fears and constraints of your ideal customers, creating the right content that is targeted specifically at them will become so much easier! And because your content will be so ultra targeted, you’ll inevitably end up growing a big and loyal following!
If you’re just starting off with your business or blog, creating an avatar for your ideal customer might seem overwhelming.
The questions in the worksheet are here to give you some structure. But if you don’t know what to write, don’t stress about it too much and write down what feels right.
- Above all, have faith in yourself. After all you’re specifying the ideal customer/reader you want to attract. That means YOU decide who you want your ideal customer to be!
Lastly, if you have any questions, we’re always here to help!